ANREALAGE Spring/Summer 2021 COLLECTION

ANREALAGE Spring/Summer 2021 COLLECTION

Video length 11:10 / Number of TIGs 19
TIG was used for ANREALAGE's latest collection "ANREALAGE Spring/Summer 2021 COLLECTION" presented at the first Paris Fashion Week where real and digital was combined.

In a regular TIG Video, markers such as text balloons are used to display where the interaction points are, and a UI that is easy for the user to tap is used. For this case, we were committed to provide a UI that thoroughly emphasized the brand’s worldview and story and yet at the same time could establish communication between the brand and the user in the back and forth between “video and information” conveniently and comfortably.

By collaborating with the collection movie unique to ANREALAGE, which has been incorporating many of the latest technologies, we will discover new values for the viewing experience.

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